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What makes our Supertea super?

✔ Refreshingly Smooth Flavor

Goldholly yaupon tea is smooth and refreshing, with no bitter astringency and a pleasant aftertaste. We offer three roasts of our organic tea to showcase the full spectrum of yaupon’s natural, dynamic flavors. Each roast delivers a unique flavor profile, with the same smooth and refreshing sipping experience. 

  • Ocelot Light Roast is bright and crisp, reminiscent of a jasmine or herbal tea.
  • Panther Medium Roast is balanced and floral, comparable to a green tea.
  • Red Wolf Dark Roast is bold and toasted, tasting most like a black tea.

Try all 3 roasts and find your favorite—enjoy them hot or iced!

✔ All-Day Clean Energy

Yaupon's natural caffeine and long-lasting theacrine deliver refreshing sip-it-all-day, jitter-free energy without the spikes and crashes typical of coffee, energy drinks, black tea, and other caffeine options.

Goldholly yaupon tea contains ~30mg of caffeine per teabag, as well as other energizing compounds like theacrine and theobromine, which are known to elevate focus, enhance clarity, and improve mood. Desired effects can be achieved by adjusting the number of teabags used to brew them:

  • Elevated focus (1 teabag)
  • All-day energy (2 teabags)
  • Peak performance (3 teabags)

Yaupon tea’s caffeine content can also vary depending on preparation method. Hot brewed yaupon results in the highest caffeine content, whether you drink immediately or drink it cold after refrigeration. Our organic yaupon can also be cold brewed, though this results in lower caffeine content.

✔ Enhanced Focus & Cognition

Our organic tea contains theacrine and theobromine, which work in tandem with caffeine for enhanced mental clarity and focus throughout the day. 

  • Theacrine is known for boosting energy, improving mood, and supporting sustained concentration. Plus, on its own, theacrine doesn’t impact sleep and actually improves cognitive recovery. Recent peer-reviewed research published in Nature found “no significant effect of the low or high theacrine dose on subsequent sleep” and that “consuming theacrine within eight hours of bedtime improved next-morning cognitive performance.”
  • Theobromine—the feel-good molecule found in chocolate—is known for promoting calm alertness, improving circulation, and enhancing overall cognitive performance. 

Together they create a balanced, smooth lift that sharpens focus without jitters, spikes, or crashes.

Source: Gardiner, C.L., Weakley, J., Leota, J. et al. Dose response effects of theacrine on cognitive performance and subsequent sleep. Sci Rep 14, 28614 (2024). https://doi.org/10.1038/s41598-024-79046-2

✔ Healthy Antioxidants

Goldholly yaupon naturally contains a host of health-supporting natural antioxidants that are known to fight inflammation, promote longevity, and support cognitive function and health. These span antioxidant polyphenols, including flavonoids like rutin (quercetin-3-rutinoside) and kaempferol glycosides like nicotiflorin, as well as a range of chlorogenic polyphenols (CGA). Separately, yaupon’s caffeine, theacrine, and theobromine are also antioxidants. 

Yaupon holly naturally contains these antioxidants just as it grows, offering health-support and better energy without any additional ingredients or additives.

✔ No Tannins

Yaupon tea naturally has no tannins—tannins are a family of astringent plant-based compounds with pigment-producing properties and a bitter taste. 

As a result, compared to coffee and tea, our organic yaupon tea offers fewer teeth stains, easier digestion, and smooth sipping, without any bitterness.

Don't just take our word for it...

Goldholly is better for America & the planet.

All-Natural + Organic

Goldholly organic yaupon tea is USDA-certified organic and grown on regenerative, family-run farms across the American South. Nourished by nothing but rainwater and sunshine, our yaupon is completely free of pesticides, herbicides, and synthetic chemicals.

Each sip offers a clean, natural boost—not just for you, but for the farmers, the land, and the living soil it comes from.

Ecosystems + Biodiversity

Yaupon holly belongs here. As a native plant, it fits the Southern landscape without displacing other species. Thoughtful harvesting opens dense understory, improves habitat structure, and lowers wildfire risk—this keeps ecosystems resilient and strong. That same resilience benefits people, too: yaupon gives landowners a low‑input, regenerative income stream and keeps value in rural communities. 

This is why each of our roasts are named in honor of threatened species that call yaupon’s heartland home:

  • Texas Ocelot → Ocelot Light Roast
  • Florida Panther → Panther Medium Roast
  • Carolina Red Wolf → Red Wolf Dark Roast

Every cup helps keep ecosystems intact—and livelihoods viable.

100% American-Made

Goldholly is grown, crafted, and shipped entirely in the United States. Our organic yaupon comes from regenerative family farms across the South, is packaged in Philadelphia, and fulfilled in Poughkeepsie, New York. There, we proudly partner with Mid-Hudson Works, a nonprofit that provides meaningful jobs for veterans and people with disabilities.

Drink Goldholly and feel good knowing each sip supports American farmers, workers, and communities.

Local Jobs + Communities

Goldholly is rooted in the communities where it’s grown and made. We craft our organic tea from yaupon holly—a resilient native crop that creates new income for Southern farmers and fresh opportunities in rural economies.

Every order is hand-packed in New York by Mid-Hudson Works, a nonprofit providing meaningful work to veterans and people with disabilities. From farm to fulfillment, your daily boost supports local jobs, stronger communities, and a more resilient American supply chain.

Learn More at The Buzz Blog