The Goldholly Story
Imagine: a caffeinated plant that tastes good, is good for you, and is good for the planet.
It’s a revolutionary idea, with a simple answer.
During a trip to Texas in 2021, we stumbled upon yaupon holly, a little American plant with a lot of potential.
After years of additional research, it became obvious that yaupon needed a much bigger audience.
Pictured: our co-founders Andrew, Liam, and Jeffrey.
caffeine | theacrine | theobromine
It's the beginning of something great.
Tea is a multiple billion-dollar industry in the USA. But this crop can cause deforestation, fertilizer runoff, and overseas shipping pollution.
Add in America's demand for water-intensive coffee. Or chemical-filled energy drinks & sugary sodas.
If even 1% of this demand turned to yaupon holly instead - what happens?
antioxidants | polyphenols | flavonoids
Our Mission
We believe that biodiversity is worth protecting, and that our food systems play a critical role in reducing emissions & improving ecosystems.
Goldholly is proud to sell 100% US-grown yaupon. Our products are certified USDA organic and regenerative.
Our products are recyclable and biodegradable. We work with our suppliers to support equitable agriculture and job creation.